Maret Pajo Coaching

Maret has a natural strength of connecting with who you are— to understand how you think, where you get stuck, and what will unlock your next level.

I am a passionate student of the mind and emotions.
My favorite thing is to help a person figure out:
who they are and what is their genius

what they want to build, what is their next level

the steps to get there

…and support them on that journey.
And yes — we don’t just talk.
We get things done.

Who I Work With

1. The Top Performer

You’re already good. You want your personal best. You are inspired by the pursuit of excellence.

You want:

to unlock your next level and achieve your personal best:
1. We map out your current reality
2. Set a goal
3. Make a plan to elevate your skill, mindset, and identity to match your goal
4. Go for the new level
sustainable high-performance systems tailored to take full advantage of your strengths
clarity of goals, vision, and purpose — your short-term achievement connected to your long-term strategy
alignment that feels powerful and peaceful. Growth doesn’t always mean working harder. Big growth comes from a mindset shift.

Result:

Unlocking your next level. Achieving that next goal — in peace and alignment.

2. The Reinventor

You’re building something new, shifting careers, or stepping into a bigger version of yourself.

You want:

clarity on what’s next and why
a path that matches your values
a roadmap for the next steps
accountability in step-by-step executing your new version of reality

Result:

A transition that feels intentional, structured, and true to you — and is a real step forward toward where you want to go long-term.

3. Leadership That Scales — Even When You’re Not in the Room

You are the leader. The one people turn to.
The bottleneck — whether you want to be or not.

Your decisions set the tone. Your energy shapes the culture.
And your team will only grow as far as your leadership system allows.

To get to next level, You need a thinking partner — someone who challenges you, sharpens your perspective, and helps you build a team culture that runs without constant input from you.

What We Build Together

For your team

A high-trust, high-productivity culture (Peer-to-peer accountability, independent decision-makers who think, act, and own outcomes)

For you as a leader

A clear, compelling vision you actually want to work toward
A healthier work–life balance without losing performance

The Real Shift

The difference between an inspiring leader and a burnt-out one is not effort.
It’s leverage.

Burnt-out leaders carry everything themselves.
Inspiring leaders design cultures where ownership lives in the team.

The goal is simple:

Fewer decisions on your desk, more responsibility in your people
More results with less friction
More free time without losing momentum

When clarity drives performance and accountability lives inside the team, leadership becomes lighter — and far more effective.

This Is For You If

You want a team that performs because they care, not because you push
You want people who hold each other accountable
You want to lead with vision, not constant control
You want a business — and a life — that works even when you’re not present

My skills, experiences and competencies that help me get results here →

Built a multimillion-dollar sales organization from zero, producing $2.5M+ per season within a 3-month period — entirely performance-based, no salary, no shortcuts.
20 years of international leadership experience in sales, performance psychology, and people development through Southwestern Advantage (USA & Europe).
Broke the European all-time sales record in 2013, ranking #1 among 2,000 sales reps worldwide.
Remained among the top 25 sellers in company history, out of 200,000+ participants from North America and Europe.
Led 60–70 active team members directly and over 500 indirectly through district leadership, creating one of the top-performing European sales organizations.
Recruited, trained, and mentored directly 100+ salespeople — many of whom went on to break her set records.
Navigated and led through global disruption (COVID-19) — successfully restructured the business from U.S. operations to the U.K., maintaining unity and performance despite a total visa ban.
Designed and delivered strategic training systems for recruitment, leadership, and high-performance culture that scaled across international markets: from Estonia to Latvia, Lithuania, Poland and Georgia.
Specialized in mindset and organizational consulting (organizational culture and organizational health), combining analytical decision-making with human-centered leadership.
Public speaker and trainer for audiences of up to 200 — known for sharp insight, authenticity, and high emotional intelligence.
An avid learner of different disciplines and fields to combine them to help create top results. Certified yoga instructor and an avid learner of mastering emotional intelligence, emotional resilience, mental toughness, sub-conscious mind hacks etc.
Balanced a thriving entrepreneurial and leadership career with family life, as a family unit together with a highly employed husband, raising three children.
Deep-dove into the art and science of coaching, got certified in 5 different branches of coaching and mastered deep tools of coaching technique to unlock a person’s potential.

Your new exciting milestones.

To get started on building more freedom into your life, download a free worksheet to start designing your best life/year.

Why Work with Maret

She has walked the path she now coaches on.

She has built and led international teams, shaped winning cultures, grown businesses while raising a family, set records herself and coached record-breakers. She understands the psychology of winning and how much mindset and personal alignment matter.

Deep understanding comes first.

She cares who you are as a person, not just what you achieve. She has a natural ability to read people clearly — even the most complex ones.

She is a highly trained, internationally certified coach.

Over 10,000 face-to-face coaching and mentoring sessions in the last 20 years. Certified Erickson coach (ICF approved). She has gone deep into the psychology of winning, self-image and confidence, flow states, persuasion, coaching neurodivergent minds, change and transformation. She has been both mentor and mentee, coach and coachee — she understands both sides of the process.

And then, execution.

Every session ends with specific next steps. No staying in theory.
She can help you activate your big vision “in the clouds” and translate it into clear, practical moves on the ground.

Next Step

If you recognise yourself in any of these:

Reinventor in transition
Top performer aiming for your personal best
Leader ready to build a healthy, high-achieving culture

then let’s talk.

Send me a message or book a clarity call, where we’ll:

map your current reality
define what “next level” means for you
outline the next steps to get there

No pressure. Just honest conversation and clear next moves.